INTRODUCING A NEW COLOUR REVOLUTION FROM JAMES ROBERTS HAIR AND BEAUTY
The next generation balayage is born in the capital of cool as James Roberts Hair and Beauty unleashes three new hair icons, bringing swagger to sweep colour.
The legendary salon in the heart of Manchester, renowned for its award-winning and pioneering colour couture, has spent a year researching and perfecting the new James Roberts Colour Icons, created to suit women from teens to their nineties. It is based on colour contouring, designed to flatter the face and following the same rules as make-up contouring to give women their best hair day ever by highlighting key facial features. The quest began last year when the salon canvassed hundreds of customers to get inside the psyche of today’s woman and what they truly want when it comes to colour perfection. Then they created three James Roberts Colour Icons based on that research and spent months perfecting this new holy hair trinity.
Exclusive to James Roberts, the icons take balayage to the next level and uniquely, the exact colour placement is used for each customer – customers just need to decide which icon they are. Trademarked and only available at James Roberts Hair Beauty, the new icons are set to revolutionise colouring in the industry.